Company News
February 2, 2012
Boston Realty Advisors retained to sell 19,847 s/f 1650 Commonwealth Avenue, featured in the New England Real Estate Jounal
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February 1, 2012
Boston Realty Advisors Sells Two Trophy Newbury Street Assets in Boston, featured in the SunHerald
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January 31, 2012
Copley Group Wins Battle For Newbury Street Properties, featured in the Banker & Tradesman
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January 27, 2012
Dual offering that encompasses 53 units in Harvard Square, featured in the Real Reporter
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January 13, 2012
BRA on High Ground With Brighton Site, featured in the Real Reporter
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Boston Median Home Prices Up While Most US Metros are Down

Boston Home Prices on the Rise! According to the National Association of Realtors Q3 report, Boston metro showed improvement in median home prices while most others were down.

Condo median prices are up 1.9% and single families are up.3% over Q2. We say that means it's a good time to sell your home!

You can read more context in this article on Bloomberg.

Posted at 11/10/2011 12:37 PM by Admin

Boston Realty Advisors to Sell Historic (1877) Back Bay Brownstone

Citybizlist.com recently featured Boston Realty Advisors (BRA) in an article about the realty company's announcement that the owners of the historic Brownstone at 86 Commonwealth Avenue have decided to use BRA to sell the property.

One really could not ask for a more beautiful building in downtown Boston.  86 Commonwealth is a four-story (including the basement) French, Academic style, brick brownstone with tandem parking for six cars. Designed and constructed by acclaimed architect T.P. Briggs in 1877, this building is rich with historic detailing that is difficult to find and gives residents and visitors a feeling of deep, historic luxury.  How often do you come across hand carved marble mantels, wainscoting, mahogany staircases, and ornamental crown molding all in one home? You'll find all of that and even more ornate touches at 86 Commonwealth.  

According to Jason Weissman, BRA Principal and Founder, "86 Commonwealth has so many potential uses, it could be an incredible condominium conversion, or potentially a single family."  Boston Realty Advisors is currently offering tours of the property by appointment to qualified buyers.  If you would like to schedule an appointment, contact Boston Realty Advisors.

View the original article on citybizlist.com

Posted at 08/19/2011 11:49 AM by Admin

Featured Sale - 125 Charles

125 Charles St Beacon HillRecently, Boston Realty Advisors' principal and founder Jason Weissman was featured in New England Real Estate Journal as well as Banker & Tradesman for selling two retail properties in Beacon Hill. The two properties were located at 125 Charles St. and totaled 2,073 square feet. The final sale price was $1.4 million to Charles Avenue LLC who was represented by Chuck Silverston of Prudential Real Estate. Weissman represented the seller, 125 Charles, LLC.


Posted at 08/02/2011 11:22 AM by Admin

Boston Realty Advisors Featured For Two Notable Listings

Boston Realty Advisors (BRA) was featured in the July 15th, 2011 issue of The Real Reporter because they are currently handling two exciting listings in Back Bay that will prove to be great rehabilitation projects. 

493-497 Commonwealth Avenue493-497 Commonwealth Avenue

Formerly the JS Waterman Funeral Home, BRA's listing at 493-497 Commonwealth Avenue has been out of use for several years, and is finally going to be brought back to life.  It is a 19,500 building currently in "shell condition."  This makes the building a blank canvas.  It may possibly become a residential space, but the central location could make for great offices or other forms of commercial space.  The building is right on the edge of Kenmore square, which is a great area and will soon benefit from major improvements to Boston's Green Line.  Boston Realty Advisors has not announced any definite details of a deal, but whatever happens, Kenmore square will soon have a new great space.

463 Beacon Street

Just a few blocks away, this beautiful building is currently a 20-room lodging house offering nightly and weekly rates.  This property may stay as is, but according to BRA 463 Beacon Streetfounder Jason Weissman, it is possible that the space may work as a single household.  He also told The Real Reporter that converting the space to condominiums could be a viable and possibly more valuable solution.  The building has 2,400 square feet of frontage on Beacon street, easy access to Massachusetts Avenue and a slew of prestigious Universities, and six parking spaces in the rear.

Interested in these listings or looking for more information on buying or renting real estate in the Boston area?  Contact Boston Realty Advisors today!

Posted at 07/15/2011 03:50 PM by Admin

Dog Days of Summer

Why do they call these the dog days of summer I wonder? Could it have anything to do with consuming hot dogs perhaps? 

I read somewhere or maybe heard it on a radio talk show Howie Carr or NPR or somewhere that in 2009, consumers spent more than $1.6 billion that's BILLION with a B on hot dogs and sausages in U.S. supermarkets. Gosh if you think about it that's alot of dogs! Or could it be they call it dog days of summer simply because someone once noticed a correlation between a hot day and their lazy dog just laying around in the shade doing nothing.  Just resting.  Could it be that simple I wonder? Interesting. 

Hot Dog Vendor in the USA

Well it seems we sure are experiencing some pretty serious dog days so far this month!  100-105 degrees oh my! And I'll tell you it affects me. Not just the way the heat makes me feel slow but it affects work. While I can lay in the shade and rest any time I want in the type of work I do...that would be real estate sales.... unfortunately I can't do it for long.  As a REALTOR I'm pretty much self employed and often host open houses on Sunday's to meet prospective buyers (a small part of the marketing I do to reach out to prospective clients).  In the Real Estate world Sundays it seems is the traditional day to host open houses.  It sounds logical because most work from Monday to Friday however is it really practical? Does it make sense to host open houses on a weekend in the summer time? The dog days of summer time.

Hosting open houses hasn't been so much fun these past few weeks.  I assume if you're a sales agent or know one (and most of us know someone who is one) you know what I mean.  I really don't mind giving up a hot day at the beach or laying by my brother's pool to stand instead in a beautiful air conditioned home for a few hours.  Especially these days it's more important to me that I build my business and a future retirement.  God knows I've done enough bathing, lounging and BBQing to last a life time. As I said it's not so bad hosting an open house during these hot dog days. So I do it for myself and for others I work with at my company.  I stand there in the comfort of an air conditioned unit with iced coffee in one hand and listing sheet in the other.  Then someone enters!!!  And I've got to say how exciting it is when that sweaty, drained and tired home seeker happens to finally come through my door! Can you imagine how excited I am?.!?# I smile at them and offer a hand shake.  Some catch their breath while kindly shewing me away with a grin not interested in talking with me and others engage in a little kabitzing then off they go.  These days it seems there are fewer and fewer visitors.  Maybe I should consider offering lemonade or something thirst quenching...hmmm...

Seems many a Sunday has passed with only a few to none pay me a visit at my air conditioned listing.  Other than offering an iced beverage we're doing all the right things. Advertising. Marketing. Could they all be enjoying themselves at the beach on these dog days of summer? Or perhaps basking in the shade under a tree drinking their ice tea?  Yeah I'll bet they are hanging out being handed a beer and a grilled dog somewhere fun. 

Well we all work hard and deserve to enjoy dog days off especially on the weekend when all of our freinds are doing the same thing.  Enjoying themselves that is..  And who really wants to walk around 105 degree Boston touring open houses sweating bullets all over the place when they could be sprawled out with their face planted in a blanket on Carson Beach in Southie or sailing the Boston Harbor with friends or throwing a fishing line out to hook one of the many thousands of yummy striped bass swimming our waters right now!!

But isn't touring open houses important to some of you who recognize property values and interest rates are at the lowest they have ever been in a LONG time?  Touring open houses gives buyers AND sellers a better perspective of what a certain square footage can buy them in a particular neighborhood of interest.  It's an opportunity to investigate, talk to the agent and learn details they wouldn't if they just read about the unit.

So how about attending an open house on a weekday?  Perhaps after work when the sun is going down and it's more convenient for you?  Attending an open house on a week night for example promises not to interrupt your dog day summer afternoons especially the weekends!  And if you happen to spot a home that isn't open on a week night BUT wish to see it you can always call a qualified experienced AND helpful person like myself to set up a showing for you!  Happy Dog Days of Summer!

Vivian Zottola # 617-721-8025  617-721-8025 vzottola@bradvisors.com 

Boston Realty Advisors www.bradvisors.com

 

Posted at 07/11/2010 12:52 PM by Vivian Zottola

Vivian Zottola Joins Boston Realty Advisors

Boston Realty Advisors is pleased to announce that Vivian Zottola has joined our team as a Residential Sales Associate, representing buyers and sellers.

Vivian has lived in Boston for over 20 years, giving her a great understanding of the city’s various neighborhoods and real estate market. She attended Suffolk University, receiving her undergraduate degree in Economics, and then received her graduate degree in Communications Management from Simmons College.  
 
As the New England Real Estate Journal reported, Vivian’s past consulting experience in residential mortgage financing provides her with the knowledge and tools to bring a fresh and realistic perspective to problem solving for buyers and sellers in today’s Boston commercial real estate market place.
 
 ‘The Great Debate, Should You Buy or Continue to Rent in Boston’: June 23rd
 
Vivian will be hosting a discussion series on the great debate, ‘Should You Buy or Continue to Rent in Boston’ at the new Boston Realty Advisors’ office located at 745 Boylston Street in Suite 601 starting on Wednesday, June 23rd from 7pm-8pm. Seating for the event is limited, so please be sure to RSVP for the event by emailing vzottola@bradvisors.com or calling 617.721.8025.
 
 

Topics covered during the discussion include:

          • Compare the rent vs. buy numbers
          • Learn how to protect your interest
          • Review the overall buying process
          • Overview of Boston market trends
          • Closing cost credit offer
          • Complimentary pre-approval
 
Also on the discussion panel:

Diane Thom, Senior Loan Officer, Mortgage Master
Stephen Griffin
, Real Estate Attorney
Lenny Licari, B-Sure Home Inspection
Posted at 06/21/2010 10:45 AM by Lindsay Guittarr

Featured Listings This Week!

The rain has finally stopped and it is time to get back on the apartment hunt!

I currently have a large 2BR on East 7th and H for $1,975 available NOW.
Extra room can be used as an office or large walk in closet: new windows, furnace, and gas water heater keep utilities LOW.  Private deck and backyard are a plus, hardwood throughout, basement storage, free laundry in building, pets okay. This place is easy to show.

I also have a 1BR on corner of E and W Broadway, which is a quiet unit set back from the street that has a lot of color and charm as well as size.  1BR 1bath, garden level unit, with dishwasher, central ac, gas fireplace, w/d hookups, hardwood floors, new appliances, back covered patio, spacious wet bar and a HOT TUB.  Available now, easy to show!

Contact me today to see images and set up appointments at these or any of my other listings, we can get you into any available listing in Southie!

 
Lindsay Guittarr

lguittarr@bradvisors.com
 

Posted at 03/19/2010 03:16 PM by Lindsay Guittarr

Boston & Northeast Buyers and Sellers Still at Odds Regarding Homeprices

It’s no secret that sellers and buyers have different opinions on what the price and value of a home on the market should be. Buyers seem to see the market as “half-full”, meaning that when they present an offer, they would also like to point out: how bad the economy is, how many other homes they can choose from, and look to data that shows a never ending declining housing market. Sellers (and their listing agents), sitting on the “half-full” side of the fence, are quick to show how: the economy is getting better, how much more valuable their home is than the rest, and that we are as close to the “bottom” of the housing market as we can be. In any given time in the market – a so-called sellers or buyers market - this is just standard negotiating artillery. Buyers never want to feel they are making an unwise investment and sellers feel they own a valuable investment commodity. But, maybe, just maybe, this divide in emotionally driven opinion is really what keeps more successful transactions from happening, even when the right buyer and right seller should be inking the deal.
 
In the Boston area, we pride ourselves on being in the hub of the intellectual universe. We are surrounded by the world’s top universities (Harvard, MIT, etc), innovative businesses, and the place where over 200 years ago, a tough and smart group of outmanned farmers defeated the most powerful empire on earth. Even transplants that arrive here seem in time to develop this chip on their shoulder the size of the State House’s golden dome.
 
Ok, what’s my point? Well, when it comes to arriving at an agreement, New Englanders are going to fight every inch along the way. In fact, they might not even agree with those on their own side!
 
HomeGain has just released their 4th Quarter 2009 Realtor Home Prices Survey Results - National and Regional. Here’s what they found:

1.    16% of people listing their homes in the Northeast feel that their Seller’s Agent has listed their home below it’s true worth. (As I said, sometimes those on the same team don’t even agree!)

2.    Buyers in the Northeast feel that 91% of the homes they are looking at are overpriced.

I really don’t think this is shocking news, and as I said before, no matter what category of market we are in, sellers and buyers will feel extremely differently about home values.  What is surprising is how many sellers think their agents are wrong about the price they listed their home at, even though they agreed to market it at that price.
 
What this does solidify is how important having a Real Estate professional on both sides of the table is. Does a buyer agent make the buyer more apt to make an unwise investment? Does a seller’s agent coerce a seller into giving their home away? In both cases, just the opposite is true.  Seller and Buyer agents have invaluable information and sales data, in addition to experience and specific neighborhood insight they arm their clients with to make the right decisions along the way. Therefore, trust your agent’s guidance (or get a new one if you don’t!) – they are here to help you open up a new chapter in your life.
 
For more information about seller and buyer representation in the Boston area, contact Paul Santucci, Director of Boston Lofts: paul@bostonlofts.com





All graphics are copyright of HomeGain. 
 
Posted at 12/11/2009 12:19 PM by Paul Santucci

Ten Rules to Follow When Selling a Home

Massachusetts Association of Realtors'

1.    Hire a good agent.  A professional who knows your neighborhood and has a good track record in your community will go a long way in helping to find a buyer.

2.    Clean out the clutter.  Open spaces look best.  Clean and clean some more to make a good first impression.

3.    Spiff up the property.   Make any improvements that will improve the show of your home.  When possible, stick with the simpler and less expensive options to be sure the buying price covers your investment.

4.    Determine the worth.  Know the fair market value of your home.  Your REALTOR can help you assess the cost.  You may also want to have the home appraised.

5.    Price it right.  A REALTOR can help you objectively set the price so that it reflects the value of your home and the trends of the surrounding community.

6.    Come up with a plan.  Are you set on your price, or eager to move?  How low are you willing to go to settle?

7.    Get pre-approved for your next move.  If you’re looking to buy another house, make sure you know your financial situation.

8.    Figure out your selling costs.  Commission, ad costs, attorney fees, taxes and prorated costs may all come into play.  Real estate agents deal with transactions every day and can give you a very close estimate of seller closing costs.

9.    Set the stage.  Clean the windows, open the curtains, turn on the lights, and display fresh flowers.  A bright house is a welcoming house.

10.    It’s show time.  Be ready and willing to have your home shown any day, even with short notice.  Making it difficult to see will also make it difficult to sell. 

Call Diane Giacobbi, 617 293 1240, your neighborhood REALTOR  
 

Find out more about listing your Boston-area property with Boston Realty Advisors.

Posted at 11/03/2009 08:50 AM

Romancing a Home Sale: Staging to Be Engaging

Will it be love at first sight? The desirability of a home should be emotional and immediate. Yes, many home buyers will come with a checklist of their practical needs including square footage required, number of bedrooms, bathrooms and so forth. But in their hearts, they are also secretly hoping to fall in love with a home. They will be looking for that “oh wow moment” even before they walk through the front door.
This is the reason it is so important to show your home at its most attractive. The appeal of a place can be as important as its functionality. It should be fresh and engaging. It should draw people in. “Staging” your home refers to the act of improving your home’s appearance and enhancing its ambience in an immediately positive way in order to appeal to the widest segment of potential buyers. Your goal is to sell it quickly at a fair price.

Did you know that a survey by a large national real estate brokerage firm showed that staged homes sell in half the time? Another survey of Realtors® showed that a $500 staging investment recouped 343% of that cost. Staging is especially important in a slower market. Recently I had three identical units for sale (numbers 3, 4 and 5) in a building on Beacon Street. Number 4 was the only one that was staged and it sold first.

Another recent example I can give from my experience is that my real estate firm was given a totally empty home to sell on a Tuesday. We quickly staged it and it now has an almost a full price offer that we accepted on Wednesday. Staging can work - fast.
There is a big difference between selling and dwelling. As you may have a strong psychological attachment to your home, you may not fully appreciate hearing about a better way to show your home. But try to realize that the way you decorate to sell, may be quite different from the way you decorate to dwell. Staging throughout is important.
Both a real estate agent and a professional home stager can help to market your home successfully by highlighting its positive benefits and features, often in a multi-sensory way. How a home looks (including lighting) is the visual part of the equation, but the sounds, fragrances, and textures of a home can also influence potential buyers.


Boston home staging
room before staging

The first thing I suggest a seller do is to de-clutter and depersonalize his or her home. Pack away CDs, videos, tapes, books, games, photos, collectibles and children’s items. (You may have to store a few pieces of furniture, too.) The idea is to simplify your home providing plenty of space for prospective buyers to imagine living there.
Then organize and clean your home. Make repairs, fix leaks, provide updates to areas and amenities that need it and put on a fresh coat of paint. It will work wonders. Make sure kitchen counters and bathrooms are free of clutter and spotlessly clean. If you have beautiful hardwood floors, show them off. Don’t hide them under an area rug.
Some items to consider adding to enhance your home that are favorites with staging professionals are: attractive table and floor lamps, flowers and greenery in most every room to add fresh appeal, a soft throw and new luxury fabric pillows in the living room, mirrors to make a room look larger and reflect light, candles for fragrance and a glass bowl of fruit in the kitchen for a touch of color. These are just a few ideas.

Boston home after staging is complete
room after staging

Natural light and air flow are critical components that are often overlooked. Make sure your home’s windows are simply draped to allow sunlight and fresh air to enter and circulate. Arrange furniture in settings that illustrate comfort and usage. Put on some upbeat music that will suggest how great your home is for entertaining. Music helps create a mood. If all this seems like a lot, it is. Better yet, hire a professional realtor who has all the contacts you will need to be sure your home is so engaging, it gets proposals.

Posted at 07/01/2009 08:55 AM by Rob Cohen